I began my communications career as a print journalist, writing obituaries, local news, and features for my hometown newspaper. Eventually, it became clear that my industry’s so-called leaders believed they were in the business of putting ink on paper; to them, newsprint was a product rather than a distribution channel. I became frustrated and bailed out to scratch my entrepreneurial itch, opening a few restaurants with some friends. Although we did well, I was quickly humbled by how little I understood about running a company. I soon returned to school and earned an MBA, and now I supply my skills as a content strategist, editor, and writer to the business world.
As a strategist, I combine big-picture perspective with a keenly focused attention to detail. As an editor, I encourage, challenge and occasionally nag my colleagues to give me their finest efforts—both reporting and writing—while maintaining an appropriate level of ethical stewardship and an eye on the clock. As a writer, I’m capable of adopting a variety of voices, from technical to colloquial and from serious to just plain silly.
My work has appeared in the following publications:
Additionally, I’ve written online for Tampa Bay Online and TBO Extra, as well as the blogs Found Sounds, Couch Potatoes, Nourish, Jamie Oliver’s Food Revolution, Hurtling Toward the Void and The Cake Is a Lie.
Some samples of my feature writing: