Rommie Johnson
San Francisco, CA
rommie.johnson@gmail.com | rommie.com | www.linkedin.com/in/rommiejohnson
Summary
Communications manager, content strategist, writer, editor, journalist, social media wonk, proficient learner, patient teacher
Experience
Editorial Manager, Sustainability Accounting Standards Board, San Francisco CA (2016 – 2016)
- Directed organization’s editorial strategy and thought leadership initiatives
- Served as executive editor for all SASB publications and content, including governance documents, white papers, user guides, annual reports, presentations, and articles
- Oversaw team of freelance contributors
- Developed business proposals, policy proposals, and content partnerships aimed at key stakeholders
Content Manager, Sustainability Accounting Standards Board, San Francisco CA (2014 – present)
- Developed communication products and strategic messaging for organization’s key audience types
- Authored curricula for core education program projected to represent 54 percent of near-term and 37 percent of long-term revenue
- Penned speeches delivered to business professionals representing $1.5T market cap and $8.1T assets under management, and made on the floor at the United Nations
- Wrote articles, speeches, and correspondence for high-profile business leaders, federal regulators, philanthropists, politicians, and academics
Content and Social Media Strategist, WorldLink, San Francisco CA (2013 – 2014)
- Developed and implemented cyclical, interactive content and social media strategy
- Directed, wrote and edited content and coordinated editorial calendar and workflow
- Nurtured strategic partnerships with government orgs, NGOs, community groups and educators
- Developed curriculum for educators, U.S. Navy and other partners from concept to completion
Special Projects Director, Taquero, Inc., Tampa FL (2011 – 2012)
- Helped grow business from one to four (and counting) locations
- Standardized practices, developed and implemented training curriculum
- Established employment policies and wrote employee handbook
- Oversaw day-to-day operations and managerial accounting
- Reduced labor costs 23.8% to make downtown location profitable
TBOExtra.com Editor, Tampa FL (2008 – 2011)
- Developed content strategy, oversaw content migration and launched newspaper’s re-branded entertainment channel
- Oversaw all print and multimedia entertainment content — including conception, assignment, editing and production, as well as reporting and writing
- Increased page views 10.9%, unique visitors 25.5% and total visits 25.1%
- Developed, produced and co-hosted “Couch Potatoes” and “What Goes On” podcasts
- Established reverse-publishing workflow to streamline operations
Friday Extra Editor, The Tampa Tribune, Tampa FL (1999 – 2008)
- Produced newspaper’s weekend entertainment guide, including story conception and assignment, reporting, writing, copy editing, page layout and proofreading
- Managed team of freelance correspondents
- Maintained interactive entertainment blog and produced bi-weekly podcast
Systems Editor, The Tampa Tribune, Tampa FL (1997 – 1999)
- Implemented and supported news pagination
- Maintained editorial system and digital photo archive
- Developed curriculum and trained staff
Copy Editor, The Tampa Tribune, Tampa FL (1993 – 1997)
- Served as Redesign Team Leader (1995 -1996)
- Developed newsroom’s first copy editor’s training manual (1994)
- Designed, launched and oversaw newspaper’s daily entertainment page (1995-1996)
- Edited copy, wrote headlines and did page layout for features, Metro and regional sections
Education
MBA; Hough Graduate School of Business, University of Florida, Gainesville FL (2014)
- Beta Gamma Sigma
- Phi Kappa Phi
Certificate in Plant-Based Nutrition; eCornell, Ithaca NY (2013)
Bachelor of Science (B.S.) in Psychology (with honors); College of Liberal Arts & Sciences, University of Florida, Gainesville FL (1992)
Skills
Windows, Mac OS X, MS Office (Word, Excel, Access, PowerPoint), Adobe Creative Suite (Photoshop, Illustrator, InDesign, Acrobat), HTML, CSS, WordPress, various CMS systems, Google Analytics, AP style, Chicago style, Bloomberg Professional terminal, HubSpot, Salesforce, Basecamp, Confluence